express crock video on amazon.com
Just in time for 2019 March Madness season, the Newell Brands marketing team requested we produce an asset that’ll go live on the Amazon mobile app and Fire tablet promotion screen. Rather than create a simple image and text ad, we produced this stop-motion video to better communicate how the Express Crock makes last minute parties and get-togethers easy.
For this project I worked as the copywriter, co-director, food stylist, and hand model (yes one of those hands is mine!).